your Fruit Marketing agency

Your partner from
 harvest to home

Connect with us to maximise your returns with consumers and help your produce arrive at retailers

OUR SERVICES

The biggest berry provider in Australia

More berries move through our network than any other provider, so we can guarantee consistent, high-quality supply and our grower partners benefit from strong market demand.

Our List of Brands

Industry News

Woolworths rolls out Scan&Go to QLD & VIC stores 

After the successful trial of digital trolleys in selected NSW stores, Woolworths are rolling the Scan&Go trolley initiative to 25 stores in QLD...

Aldi launches into delivery with DoorDash 

Aldi announced last Tuesday a new partnership with DoorDash to enter the delivery market for groceries in a bid to compete with Coles...

Momentum continues in berry category.

The berry category held steady this week, with strong growth in blueberries helping to offset softness in strawberries. Total berry volume rose +1.6%...

 Mixed week for Berries: Blueberries rise, other categories ease back. 

The berry category softened slightly this week, with total berry revenue down 1.8% and volume down 3.8%. Blueberries continued to lead the category,...

Walmart is leading the way with Invisible Barcodes. 

Whilst it has been around as a trial since 2019, Walmart is now rolling invisible barcodes across “Great Value” range to enhance the...

Blueberries have dropped off before the Rabbiteye crop starts and Strawberries continue to bounce up for the next few months. 

Blueberries have dropped off from the week prior, and we are expected to be moving down towards the lull before the Rabbiteye crop....

ABOUT THE BERRY COLLECTIVE

A fresh approach, connecting growers with retailers to ensure you receive the best returns.

We handle everything from market analysis and negotiations to packaging and distribution, & our efficient logistics ensure your berries reach shelves fast, maintaining peak freshness. With a grower-first approach, we make the process simple, effective, & rewarding.

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