Consumer confidence bucks the trend and rose ahead of Black Friday/Cyber Monday sales
Last week Roy Morgan’s consumer confidence survey found confidence rose 0.4% ahead of the Black Friday/Cyber Monday sales weekend (24th of Nov to 27th of Nov). Black Friday & Cyber Monday is a tradition from the US where online retailers offer big discounts however, we are seeing brick and mortar retailers also take up this marketing initiative offering discounts to shoppers in a bid not to miss out on revenue.
Blueberry and strawberry volume and demand decreases as we see a spike in raspberries and blackberries towards Christmas.
Blueberry and Strawberry volume and demand have been flat across the week and are expected to continue. Raspberries and Blackberries continue to increase in volume in the coming weeks ahead of last year’s volume curve leading into Xmas.
Weather slows production of rabbiteye blueberries, whilst premium blueberries ramp up on the West Coast.
The weather in Woolgoolga is slowing down the production of the early rabbiteye season, which starts on the East Coast, whilst WA Premium is hitting its peak over the next couple of weeks. Strawberries are starting to tighten up again before the next flush, and RUBUS continue to increase in supply.
Blueberry shortage in US due to El Nino
The United States is experiencing a significant blueberry shortage due to a poor harvest in Peru, the world’s largest blueberry exporter.
Woolworths Supermarket Q1 results
Woolworths grew sales by 6.4% in Q1 this is due to item growth despite a moderation in inflation of 2% compared to year ago, this is driven by deflation in Fresh Produce and Meat categories, Fruit and Veges declined -12% due to improved growing conditions coming out of La Nina and flooding.
Prices remain stable as signs of improvement are seen across blueberries and strawberries.
Prices will remain stable over the coming week with signs that we could see some improvement in blueberries and strawberries before the summer production kicks into full gear; raspberries continue on the up, and the pre-Xmas demand lull is on the horizon.
Blueberry prices moving on up and changes in the Raspberry and Blackberry retail space.
Blueberry prices finally move up on the East Coast, Raspberries/Blackberry packaging changes in NSW for some retailers and Strawberry volume from Southern production stutters with the cool change last week.
