Transition to 170g Blueberry punnets in VIC

The first day of sales for 170g blueberry in Vic was last Wednesday. Whilst it is still very early days (only 3 days of data) our latest data read up until Saturday shows an 20% uplift in the number of shopping baskets that the 170g made it into compared to the same day last week with the 125g pack size. Retail prices have dropped from $4.50 on 125g to $4 for 170g packs, and shoppers are recognising the great value and putting it into their shopping trolley. This is good news given Strawberries have been retailing at $2 a punnet.

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Blueberry volume surge drives Berry movement despite softer Category conditions

The berry category delivered mixed results this week. Blueberries led the charge, with volumes up

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Australia’s inflation remained stubbornly high in January 2026, coming in slightly hotter than economists had

Raspberry resilience supports berry category amid mixed performance

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Blueberry volumes lead a week of measured changes

Total berries dipped slightly in revenue this week, though volume managed a modest lift, reflecting

Cyclone Narelle — WA Weekend Update

Severe Tropical Cyclone Narelle made landfall south of Coral Bay on Friday 27 March as a Category 3 system with gusts up to...

Blueberry volume surge drives Berry movement despite softer Category conditions

The berry category delivered mixed results this week. Blueberries led the charge, with volumes up 14.0%, while strawberries lifted modestly by 3.4%. In...

Underlying Inflation comes in higher than expected driven by Housing, Food & Beverages

Australia’s inflation remained stubbornly high in January 2026, coming in slightly hotter than economists had expected and reinforcing the likelihood of further interest...

Transition to 170g Blueberry punnets in VIC

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Cyclone Narelle — WA Weekend Update

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Blueberry volumes lead a week of measured changes

Cyclone Narelle — WA Weekend Update

Blueberry volume surge drives Berry movement despite softer Category conditions

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