Berry Category performance steadies as Seasons shift

The berry category softened slightly this week, with total berry revenue down 1.8% and volume down 3.8%.
Woolworths opens second automated distribution hub

The opening of a new high-tech regional distribution centre (RDC) in Western Sydney, marking a major milestone in the Woolworths’ $1.3 billion supply-chain automation program.
Coles secures exclusive deal to bring M&S Food to Australian supermarkets

Coles has entered a major new partnership with UK retailer Marks & Spencer (M&S) that will see
a curated range of M&S’s iconic food products stocked in Coles supermarkets across Australia.
Berries volume is down vs last year, but we are seeing inflation in the category.

What is most interesting is that in the last 4 weeks, all Total berries have been down -15% in
overall volume, but the category is up by 10.2%.
Costco is Australia’s most trusted grocery brand

2025 Retail proposition index by OC&C Strategy consultant is showing Costco is Australia’s most
trusted grocery brand. This result is based on a survey of 5000 shoppers asking their attitudes
towards 100 retailers with whom they had shopped in the previous 3 months.
Spring supply balances out across Berry categories

Total berries lifted slightly in revenue while volume saw a modest rise, signalling a steady week overall. Despite some crop shifts between regions, the category is holding firm as spring supply continues to even out.
Aldi narrows the gap on Coles and Woolworths with 10% growth

Discount supermarket chain Aldi is steadily tightening its hold on Australia’s grocery market, posting $13.3 billion in sales for 2024, up nearly 10% year-on-year—a growth rate roughly three times that of Coles and Woolworths.
Berry Category steady as overlapping Strawberry supply drives growth

The berry category was relatively stable this week, with total berry revenue up 1.7% and volume up 4.2% compared to the previous week. This small overall lift was driven primarily by strawberries, while other berry lines saw softer performance as supply transitions continue across regions.